Your influencer marketing agency for the best campaigns

We help brands thrive with our AI-driven approach. Be visible and grab attention of your target audience in seconds.

Get the full report ‘State of Influencer Marketing in Gaming 2025’ now

How does influencer marketing in gaming look like in 2025? We surveyed gaming & marketing experts that shape the future of industries.

Get report

Dear Creators, our influencer managers at HypeFactory may contact you using a new email domain: @hypefactoryagency.com.
Please note – this is a legitimate email address and not spam.

Dear Creators, our influencer managers at HypeFactory may contact you using a new email domain: @hypefactoryagency.com. Please note – this is a legitimate email address and not spam.

Our Services

1

We offer end-to-end development for every influencer marketing campaign, from initial goal setting to final implementation. This includes creative concept development, strategic planning, and scripting, alongside developing briefs for influencers and ambassadors to ensure your brand’s message is communicated effectively.

Creative Strategies

3

With a multilingual team that speaks 15 languages and a network of over 36 million creators worldwide, we’re equipped to execute large-scale campaigns, reaching massive audiences across geographies. We have the capability to coordinate campaigns with over 500 creators, ensuring your message achieves widespread global impact.

Global Campaigns with Massive Reach

4

From creative asset design and video production (including music and jingle recording) to platform-specific content, UGC, and customized messaging, our content approach ensures alignment with your brand and campaign goals.

Content Production

2

We leverage advanced AI-driven analytics HypeAuditor to pinpoint top-performing influencers who align with your target audience and content standards. We analyze competition, platforms, and geographic trends to identify the ideal platform, region, and creators to meet your campaign objectives.

Analytics and Planning

5

We grow your brand’s presence through influencer partnerships, UGC, and viral campaigns—expanding reach, engaging audiences, and transforming your channels into dynamic spaces that inspire loyalty.

Brand Channel Growth

6

Our talent management team is dedicated to helping influencers discover partnerships that align with their unique brand and resonate with their audience, enhancing their distinctive voice. For our clients, we offer access to an exclusive roster of diverse, top-tier talents across various content categories—ensuring each collaboration is a perfect match for your campaign goals and brand identity.

Talent Management and Exclusive Talent Roster

7

We ensure ambassador’s selection and oversee all business communication and handle every aspect of securing exclusive brand ambassador contracts, providing seamless management from contract negotiation to cultivating long-term brand partnerships.

Celebrity & Brand Ambassador Management

8

To amplify your campaigns, we offer paid social strategies & execution that target specific demographics and locations. With a focus on engagement and lead generation, every dollar spent is optimized to contribute directly to your campaign’s success.

Promotion and Paid Social

9

From events featuring influencers to prize giveaways and specialized campaigns, we know how to create impactful in-person or digital experiences. We coordinate every aspect, including influencer participation, for maximum reach and engagement.

Event and Influencer Activations

Trusted by leading brands worldwide

Being at the forefront of the industry, the agency uses powerful HypeAuditor AI tool. It helps to create measurable marketing campaigns and find top-performing influencers around the world.

By combining creativity with data analytics, HypeFactory ensures that your brand reaches the right audience and resonates with it. Every campaign's execution is seamless and focused on tangible business results.

198

Production Managers

1569

Successfull campaigns

How we make it happen

13.6B

Views

26

Languages we speak

Social media platforms we activate globally and locally

Instagram

TikTok

Twitch

Likee

Twitter

YouTube

Facebook

Snapchat

Discord

Kick

Rumble

CHZZK

BiliBili

BIGO LIVE

Twitcast

SOOP

Trovo

Understand influencer marketing better with our help

Join our newsletter and get it every Friday!

Our latest work

Manta Sleep

Manta Sleep produces high-quality sleep masks designed to block out light completely and provide a comfortable fit, enhancing sleep quality and duration.

Lineage II

Lineage II is a legendary PC (clien-based) free-to-play MMORPG with a huge open world where players can engage in colossal PvP siege battles.

FlexiSpot

With advanced design and technology, FlexiSpot makes furniture as seamless, sturdy, and eco-conscious as homey and comfortable.

Tennis Clash

Wildlife Studios – Prepare for an unparalleled experience, enhancing recreation for millions and reshaping mobile gaming with a globally engaged community.

See our case studies

We partner with
leading world creators

Mr Beast

337M subscribers

SSSniperWolf

34.8M subscribers

Matt Stonie

16.4M subscribers

15M subscribers

ERB

Dude Perfect

60.6M subscribers

Philip DeFranco

6.5M subscribers

JerryRigEverything

9M subscribers

Colinfurze

13.1M subscribers

Sam and Colby

13.4M subscribers

JonTronShow

6.5M subscribers

Our clients trust us

Anton Kvashnevskiy
Head of Business Development & Ads Monetization, Nexters

This vendor has one of the best expertise and teams on the market. The company is happy with the results of their engagement with HypeFactory. The team's workflow has been great; they communicate regularly with the client via Telegram and facilitate several meetings per week. Their resources are highly professional, and the firm cites no areas for improvement.

Marios Hadjicostis
Marketing Manager, Wargaming

HypeFactory's clear and flawless communication and understanding of our brand positioning and values were impressive. HypeFactory's work achieved the expected reach, CTR, and overall conversions. The team delivered everything ahead of schedule, remained proactive and reactive regarding last-minute requests, and maintained clear and flawless communication. They understood the client's brand positioning and values.

Dimitris Mavromatis
Growth Marketing Manager, FunPlus

I was really happy with the performance and professionalism of HypeFactory and the amazing team behind them. HypeFactory delivered measurable data via a mobile measurement partner, providing the client with insights about the campaign's views, reach, and engagements. Their team was detail-oriented, engaged, and on time. They also ensured clear communication via email, messaging apps, and virtual meetings.

以嘉彭
Employee, Gaming Company

They are very effective. Thanks to HypeFactory, the download rate increased. The client was very satisfied with the deliverables and impressed with the partnership. The service provider's team was reliable and communicative.

Growth Mktg & Analytics Team Lead, Gaming Service Provider

The agency prepared a media plan with a list of influencers, their rates, and other metrics to help us decide.HypeFactory launched the influencer marketing campaign, though not all content creators had the impact the client expected. Nevertheless, the client was impressed by the vendor's expertise in influencer marketing and the tools they used to analyze the creator's sources, traffic, and audience.

Influencer Marketing Manager, Cybersecurity Company

The workflow is very effective and fast. HypeFactory has successfully helped the client with influencer research, outreach, and campaign management, enabling them to release several ad integrations. The client is impressed with their huge team of various specialists who can help them cover a wide range of tasks.

Influencer Marketing Manager

Their fast response and ability to handle abundant campaigns at one time are impressive. HypeFactory has helped the client source 100–200 creators and launch about 30 of them successfully. They communicate smoothly with the client through Wechat, and they are quick to respond to concerns. Overall, the client is pleased with their services.

Approved and recognized

Best Use of Social Media for Entertainment 2023

Global Social Media Award

The Interactive Advertising Bureau Associate Member

IAB Awards

Global Social Media Award

Best Social Media Campaign 2022

Listed Among The Top Influencer Marketing Agencies

Influencer Marketing Hub

Marketing Excellence Awards

Excellence in Influencer / KOLs Marketing

Clutch Champion

We Are in The Top 10% of Influencer Marketing Agencies Globally

Catch up on news and press

Full-cycle influencer marketing agency

At HypeFactory, we operate as a full-cycle influencer marketing agency with dedicated departments collaborating seamlessly on every campaign. Our team includes expert producers, creative content creators, seasoned influencer managers, skilled designers, social media strategists, and data-driven marketing analysts. Together, we ensure that every campaign is executed with precision and vision — from initial concept to final results.

The agency takes full control over campaign planning and monitoring.

Download free guides/e-books

Our agency offers a variety of free e-books on various marketing topics, providing valuable insights and information to help improve your business's marketing efforts.

Be the first one to know! We've sublimated the whole world of marketing into a neat newsletter. You'll be the first one to know about the latest trends in marketing, receive practical tips, find out about the most common mistakes, and stay ahead of the competition.

Subscribe for free

What is influencer marketing and how does it work?

Influencer marketing is a strategy of finding top-performing content creators and partnering with them on brand and performance marketing campaigns. While many agencies focus on either brand or performance campaigns, HypeFactory can do both. Here's how HypeFactory creates the best influencer marketing campaigns.

Agree on the goals
The agency takes into account the brand's goals to set the KPIs depending on a specific channel.

1

Define the target audience
HypeFactory carefully analyzes the brand's target audience.

2

Select the right influencers
The agency uses 55 metrics to find top-performing influencers around the world.

3

Influencer relationship management
HypeFactory handles all aspects of influencer relationships.

4

Content creation
The agency stays in close touch with influencers before, during, and after the campaign.

5

Reporting and analytics
HypeFactory constantly monitors the campaign's performance and course-corrects it if needed.

6

Create successful influencer marketing campaigns

If you're interested in working together on a future campaign, please don't hesitate to get in touch with us. We'd love to explore the possibility of partnering with you.

Contact us