The client approached us with a campaign request that had four main objectives:
Draw attention to a new exciting event
Increase purchase frequency
Increase the number of new customers
We aimed to attract more people to supermarkets and make them feel like at home.
We wanted customers to enjoy their shopping experience so much that they couldn't resist coming back for more pleasant surprises.
We had something special prepared for customers in-store ;)
The client wanted to strengthen the bond with their regular customers and increase their loyalty.